May 16, 2011

In the land of the blind, the one eyed man is king

Any Touristologists need to have a full toolbox, contacts and good attitude. Talking about toolbox you need sources of information reliable and updated. For example, eyefortravel. You can subscribe to its newsletters it’s free and worthy.
This video is an excellent case in point!

A customer asks the airline company to advance one week the beginning of the new route Amsterdam-to-Miami. Yes -reply the airline company- but only if you fill the flight!
Then making the 9 hours trip an experience thanks to the help of Guinness world records the use of Social Networking Sites and the collaboration of bloggers and journalist, the company gets free publicity around the world!
What are tourism companies waiting for…
… to integrate customers in the servuction process?
…to help customers to create, communicate and commercialize tourism products?
…to use new technologies to improve its operations and processes?
Luckily for the future of our sector more and more Touristologists are experts in the field of new technologies… the art and the science of webengineering! But this is part of another post!

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